All proposals to create official 十大网赌正规网址 social media accounts must be submitted to the social media coordinator for approval prior to creation and inclusion in the social media directory. All social media accounts created on behalf of the University must be linked to a department’s administrative email account or an employee’s 曼彻斯特 e-mail account. An employee may never use a personal email account to establish a University-related social media account. More than one University employee must have administrative access to the account. Administrative access will be terminated upon the employee’s separation from employment, reassignment to another job or for disciplinary reasons.
Social media accounts created on behalf of 十大网赌正规网址 are the sole property of the University. 如果是大学系, club or organization account is linked to an individual person, that person relinquishes all rights to the account, unless they work with the social media coordinator to transfer ownership of the account.
另外, 所有社交媒体账号, 新的和现有的, must follow outlined branding and best practices guidelines. Official accounts are prohibited from:
• Posting content that violates city, state or federal laws and regulations
• Posting or commenting on anything related to legal matters, ongoing investigations or litigation
• Using the University brand or name to endorse any view, 产品, 私营企业, 事业或政治候选人
• Representing personal opinions as University-endorsed views or policies
Social media account administrators and the University social media team reserve the right to review and remove inappropriate content.
Use of the 十大网赌正规网址 Name and Logo
• “十大网赌正规网址” is a registered trademark and the exclusive intellectual property of the University. The 十大网赌正规网址 name, logo or any other University images or iconography may not be on personal, organizational or departmental sites in a way that promotes a 产品, 导致, or political party or candidate. 不要编辑或修改徽标.
• Brand guidelines for University logos must be followed at all times. 点击这里 for more information about using University logos. Any questions related to usage should be directed to the Office of Marketing.
媒体调查
Anyone responding to media inquiries on social media should first contact the director of communications and media relations.
应急通信
• All crisis and emergency communications will be generated by the University crisis communication team, will be posted on the main 十大网赌正规网址 脸谱网 and 推特 feeds with links to additional information.
• Departmental social media sites may never independently post emergency information without central coordination with University officials.
维护机密性
• Posting sensitive or 专有的 information about 曼彻斯特 or personal, medical or financial information about students, 校友 or 员工 is prohibited.
• Sound ethical judgment should be exercised, University policies and federal requirements, 如 FERPA, HIPAA, NCAA, 第九条,必须遵循. If a user needs clarification about how these laws and regulations apply, they should consult the social media coordinator before posting such information.
Respect Copyright and Fair Use
The copyright and intellectual property rights of others and the University must be observed. 点击这里 to read the University Copyright Policy.
注意责任
All social media users are responsible for what they post on their sites and the sites of others. Social media users have been held liable for commentary deemed copyright infringement, 诽谤, 威胁, 专有的, 诽谤的, or obscene (as defined by the courts). Posts must be true, accurate and helpful, not exposing the University or the user to legal liability.
Respect University Time and Property
如《 可接受使用政策, 员工 should use University computers and their work time only for University-related business.